convert abandoned carts to sales
Integrating Magento and Marketo helps to increase online sales from new customers and increase repeat sales from existing customers. The connector passes all customer data and attributes from your Magento store into Marketo, including:
Personalize your follow-up emails with images, URLs, and names for the most valuable products in any abandoned cart. Using the Marketo workflow tool, you can send a timed series of personalized emails to your contacts who abandoned a cart, automating the follow-up process and increasing conversions from cart abandoners.
Create personalized emails for customers based on abandoned carts and past orders. Send a timed series that automatically incorporates product images, names, and URLs for relevant products and start marketing like a boss.
The Marketo/Magento connector syncs all your historical data for customers, making it possible to create lists of every person who purchased particular products or categories.
Create a list of everyone who has ever purchased similar items from you. Email them the new product and you’ll increase engagement rates and sales.
You can build a list of everyone whose total order value is above a certain amount.
Build a list and email people who haven’t purchased in over 30 days,60 days, 90 days, etc.
Create a list of customers who have more than 10,000 followers on Twitter and personally engage.
Marketo's tools allow you to break out of the inbox and personalize customer experience, both on your website and on social media. Has someone purchased items in Category A? Personalize the customer experience to automatically feature a product in Category A targeted at that customer, and transform your site to function like a true eCommerce market leader.
Marketo's suite of analytics and reporting tools allows you to quickly and easily see which traffic sources or marketing actions turned into revenue for you during any given time period. Generate a report in seconds and email it to anyone in the company; you can even set up recurring reports so everyone can keep track of the company's progress.
